
Taylor's University
Since its establishment in 1969, Taylor University has been providing world-class education and has become the benchmark for other private higher education institutions in Malaysia. Taylor is proud to provide a comprehensive education, which not only brings outstanding academic achievements but also produces graduates with qualities that are popular in the global market. Industry-related learning activities and industry-related courses work closely with related industries and are widely included in all higher education courses. Taylor’s University has been developing and implementing innovative teaching methods related to 21st-century learners to ensure that its students can take advantage of the best educational experience. The university’s pedagogy focuses on cultivating graduates with overall balance; this is done by enhancing the curriculum, expanding industry cooperation, and experiential learning programs
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Course Overview
The Bachelor of Mass Communication (Hons) in Public Relations and Marketing Program at Taylor's University Malaysia offers a strong focus on public relations (PR) and event management, along with in-depth knowledge in the field of marketing communication. Students gain the skills and knowledge to plan, strategize, and execute effective marketing plans. The program prepares students to become strategic PR practitioners with a marketing mindset, equipping them for roles that require a comprehensive understanding of both PR and marketing in today's business environment. Sijil Tinggi Persekolahan Malaysia (STPM) CC For other qualifications and certificates (e.g., Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment. Brand Manager, Campaign Director, Corporate Affairs Manager, Corporate Communication Manager, Foreign Affairs Officer, Market Researcher, Public Relations & Marketing Consultant, Public Relations Consultant, Publicist, Strategy Planning Manager.
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To get Bachelor Of Mass Communication (Honours) In Public Relations And Marketing